Text posts
Up to 500 characters, no media required.
textPublish text posts and media carousels to Threads from your own code, with alt text on every image. Meta's container flow is handled for you.
The same request that posts everywhere else, with the fields Threads needs and nothing it doesn't.
Up to 500 characters, no media required.
textUp to 10 images and videos on one post, mixed freely.
uploadIdsDescribe each image or video for screen readers through mediaItems.
mediaItemsProfile and post metrics, with reposts and quotes counted together as shares.
Everything around the post — when it goes out, how it performs, where else it lands — through the same API.
Give a post a time and Bulkit publishes it then. Queue a week — or a quarter — of Threads content in one go, and let retries and rate limits take care of themselves.
Profile and post metrics for posts after April 2024. Shares combine reposts and quotes. Same response shape as every other network, so there's nothing to reconcile.
Add targets to the same request and one payload fans out everywhere, with each network getting the fields it needs. Upload media once and reuse it on every channel.
Bulkit's MCP server gives Claude, Cursor or any MCP-compatible agent real tools to publish and schedule to Threads — the same actions your code calls.
| Spec | Threads |
|---|---|
| Formats | Text, image, video, mixed carousel |
| Post text | Up to 500 characters |
| Media | 0–10 images or videos |
| Images | Up to 8 MB, 320–1440px wide |
| Aspect ratio | 0.01:1 to 1.91:1 |
| Analytics | Profile and post metrics, for posts after April 2024 |
Threads runs on Instagram's infrastructure. Bulkit handles that plumbing so a Threads post is just another target.
Images must be 320–1440px wide and under 8 MB; video tops out at 100 Mbps. The numbers are here before your upload fails.
Every item in mediaItems takes altText, so carousels posted by code stay readable with a screen reader.
Metrics exist only for posts after April 2024, and shares combine reposts and quotes. Both are documented, not discovered.
Yes. Meta offers one, and Bulkit wraps it: send a post with text and up to 10 images or videos and it publishes to Threads.
Yes. Give the post a postDate and Bulkit publishes it at that time.
Up to 10 images and videos, mixed. Images can be up to 8 MB and 320–1440px wide, with aspect ratios from 0.01:1 to 1.91:1.
Rolling profile metrics and lifetime post metrics. Threads only reports on posts published after April 2024, and counts reposts and quotes together as shares.
$4.99/month with 500 actions included, then $0.01 per action. Threads is included with every other network.
$4.99/mo with 500 actions included, then $0.01 each. Threads and every other network on the same key.